PLANT BASED
BFA Capstone.
Biophilia is the term that refers to a human’s innate pull toward nature. It is a quiet, powerful instinct that connects us with the living world and wills us to find life in the spaces we inhabit. Biophilic design is rooted in this timeless bond with nature and its goal is to bring the outdoors in and make spaces feel alive.
While biophilic design is currently more of an interior design principle, I have spent the last year researching and implementing ways to incorporate biophilia into graphic design. With this capstone project, I created a custom alphabet with each letter being directly inspired by a plant who’s scientific name begins with that letter. For example, the letter “E” is drawn after an epimedium grandiflorum. To further push graphic design into the biophilic realm, I created a frame by frame animation to show each letter doing a natural and organic movement, much like a plant would.
I presented my capstone publicly for two weeks in Provo, UT and created a documentation book of my research and implementation journey which you can access below.
DOCUMENTATION BOOK